We Dug Into Rareruby.ru: Legit Store or A Scam?

Written by Daniel Zimmerman

Rareruby.ru is a scam website that offers to buy jewelries at exceptionally cheap prices. It may look like a discounter or a reseller of goods from stock liquidation, but it is actually just a ploy to make you think about this site as a legitimate one. Upon placing an order on this site, you will likely get nothing at all, or, at best, inferior or counterfeit items.

In this article, I will demonstrate the warning signs regarding the Rareruby.ru shop, the way this fraud operates, and teach how to detect similar frauds. This will help you to avoid similar shopping frauds in upcoming times.

Rareruby.ru Site – Scam Overview

As I said, Rareruby.ru may initially appear like a authentic discounter or the merchant of stock liquidation items. But a swift analysis shows a troubling amount of red flags that indicate clearly about this site’s dishonesty. Questionable advertising methods, extremely low prices, lack of user support and customer testimonials – this site accomplishes the fraud bingo right away.

WebsiteRareruby.ru
HostingAS37518 Fiber Grid INC
United States, Atlanta
IP Address196.196.19.178
Threat TypeScam/Fraud
Scam TypeFraudulent/Scam online shop
Rareruby.ru Scam

Rareruby.ru Scam

By shopping on sites like Rareruby.ru, it is uncertain that you will obtain the goods you’ve ordered. More commonly, it results in one of 3 instances characteristic for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to counterfeit items of popular brands, the characteristic will be inferior, to say the least. Eventually, the site may indicate about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a specifically frequent case when ordering from pages that market baubles, small electronics and stuff the like.

Wrong item. To make the deal look legit, but spend even less money on the actual item, cheats may send a incidental item they have on hand instead of your order. A worn t-shirt instead of a brand new one, a dented aluminum dish instead of a set of dishes – scammers may turn rather inventive in that case.

Absolutely nothing. This is the most usual case when ordering goods from sites like Rareruby.ru. Fraudsters take your money, promise the delivery, and then just vanish. As scams do not aim to exist for a long time, fraudsters do not bother themselves with creating even a faint sight of legitimacy.

Rareruby.ru scam – How does it work?

As any fraud, Rareruby.ru runs a simple and well-proven modus operandi. It usually consists of 3 stages, with certain deviations from time to time.

Step 1 – Attract the Masses. Frauds post abundant amounts of marketing on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say exactly the same things as their sites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Scam ads YouTube Facebook Instagram

Ads of fraudulent shops posted on different platforms

As users deem ads on the mentioned platforms legitimate, they do not doubt anything at this point. Ads become particularly compelling during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once individuals are on the website, swindlers do their best to make the consumers buy something. Impossibly good deals, additional discounts, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.

Payments are done in a unusual manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, tricksters offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to fraudsters, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once scoundrels get enough money, or – what is more likely – there are enough complaints and user reports regarding the site being fraudulent, they simply vanish. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough people know about the deceptive activity, the profits will dry up, leaving scammers with no reason to move on. Reporting the scam to the domain hosting speeds up the domain takedown.

Why is Rareruby.ru a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, frauds do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Scam sites aim to exist for 1-2 weeks, so there’s no purpose (and way) to make any online reputation with user reviews. Obviously, even benign shopping sites will lack user feedback shortly after the start, since there were only a few patrons yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Scam site fake reviews

Definitely not generic comments generated by AI

However, once you face unrealistic reviews that have nothing to do with what the site markets, that’s definitely not a good sign. Any vague or balderdash reviews that may describe any item sold on the website should be taken with a grain of salt. And well, on dishonest websites you will get an entire saltcellar. Always search for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% discounts are not viable even during sales events such as the aforementioned Black Friday. In some cases, dishonest sites have the initial price low without saying anything about discounts, but they will most likely be preposterous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold for cheap, but every sell-off has its rational limits.

3. No customer support.

That factor distinguishes fraudulent websites from the legit ones, even newly established. When a site is about to defraud the customers, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the page will likely have no support contacts whatsoever.

About us scam site

Typically for fraudulent sites, the “About us” column is completely empty

When they offer an email, or even a phone to reach them out, there is a great possibility that these numbers and emails will be unresponsive to your request. This, or they will answer you with generic text regardless of your question.

As scoundrels tend to reuse phone numbers and email addresses for specifying them as “support”, you can search them on Google. When they are used on a different site, be sure you’re facing a blatant scam.

Several scams same email

A chain of scam sites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are plenty of benign services using direct bank transfers, CashApp, Venmo or payment systems like them. All of them though have the same feature I’ve already mentioned above: these methods do not suppose any refund options. And this is what attracts scammers – once you paid for the order, nothing will help you to get the money back.

Some websites may also ask for payments in crypto, which feature even less control. While cryptocurrency payments expand their presence slowly, they still remain a beloved bay for different frauds.

5. Items’ images are sourced from another page

As scammers most likely don’t have any goods on hand, they are not able to make unique images. Thus their only option is to steal these images from other sites. When frauds offer the same goods on different sites, you can find such pics on similarly-looking fraudulent pages. By reverse image searching on Google, you can prove whether the image is unique or not.

Copied item images

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

This is the continuation of the stolen images I’ve just described. As scammers may scam people on the same topic repeatedly, they reuse the same site design under the new URL, and voila – a new scam is ready to rock-n-roll! In some cases, image search advice from the previous paragraph may lead you to the identical copy of the site you’ve started on. It makes uncovering such scams particularly easy, but scammers who stand behind them never aim at cautious users.

Copied design scams

Example of scam sites that duplicate each others’ design

Is your PC infected?

There are situations when Rareruby.ru website, together with similar scam sites, are promoted by malware. Adware and browser hijackers are two particular malware types known for such behavior. If you see excessive amounts of ads in your browser, see your search queries going in an unusual search engine and some random pages open time to time, consider scanning your PC with GridinSoft Anti-Malware. This will help you to get rid of annoying promotions and scam sites.

Remove malware with Gridinsoft Anti-Malware

We have also been using this software on our systems ever since, and it has always been successful in detecting viruses. It has blocked the most common adware as shown from our tests with the software, and we assure you that it can remove malware as well as other malware hiding on your computer.

Gridinsoft Anti-Malware - Main Screen

To use Gridinsoft for remove malicious threats, follow the steps below:

1. Begin by downloading Gridinsoft Anti-Malware, accessible via the blue button below or directly from the official website gridinsoft.com.

2.Once the Gridinsoft setup file (setup-gridinsoft-fix.exe) is downloaded, execute it by clicking on the file.

setup-gridinsoft-fix.exe

3.Follow the installation setup wizard's instructions diligently.

Gridinsoft Setup Wizard

4. Access the "Scan Tab" on the application's start screen and launch a comprehensive "Full Scan" to examine your entire computer. This inclusive scan encompasses the memory, startup items, the registry, services, drivers, and all files, ensuring that it detects malware hidden in all possible locations.

Scan for malware adware

Be patient, as the scan duration depends on the number of files and your computer's hardware capabilities. Use this time to relax or attend to other tasks.

5. Upon completion, Anti-Malware will present a detailed report containing all the detected malicious items and threats on your PC.

The malware was Found

6. Select all the identified items from the report and confidently click the "Clean Now" button. This action will safely remove the malicious files from your computer, transferring them to the secure quarantine zone of the anti-malware program to prevent any further harmful actions.

The malware has been removed

8. If prompted, restart your computer to finalize the full system scan procedure. This step is crucial to ensure thorough removal of any remaining threats. After the restart, Gridinsoft Anti-Malware will open and display a message confirming the completion of the scan.

Remember Gridinsoft offers a 6-day free trial. This means you can take advantage of the trial period at no cost to experience the full benefits of the software and prevent any future malware infections on your system. Embrace this opportunity to fortify your computer's security without any financial commitment.

Frequently Asked Questions about the Rareruby.ru Scam

What is Rareruby.ru?

Rareruby.ru operates as a scam website that pretends to be an online store selling various items at low prices. However, it is involved in fraudulent activities and aims to deceive customers by sending counterfeit or inferior products or not delivering anything at all.

How can I identify if Rareruby.ru is a scam?

There are a couple of indicators that point at fraudulent nature of Rareruby.ru shop. First and foremost, Rareruby.ru shop recently created its website, which is a typical characteristic of short-lived deceptive sites that rapidly disappear. Second, the webpage lacks contact information such as a phone number, street address, or real-time chat option, making it hard to tackle issues or questions. Third, it shows bogus company details, presenting no authentic information about the organization behind the webpage. Additionally, this deceptive tactic entices buyers with exaggerated price cuts and sales offers, reducing prices by over 70% or even 90%. Additionally, Rareruby.ru plagiarizes material and product images from legitimate web shops like Alibaba, Amazon, and Aliexpress, indicating a lack of originality and trustworthiness. Moreover, despite stating to offer trendy and fashionable goods, the site lacks any online networking presence or links to online networking platforms. Lastly, real client testimonials is completely absent, with reports of delayed or missing deliveries, poor client assistance, faulty or inaccurate products, reimbursement difficulties, and illegitimate billing on credit cards.

Is Rareruby.ru a legitimate and reliable website?

No, it is not a legitimate or reliable website. The aforementioned red flags indicate that it lacks credibility and has been reported as a scam site. Customers have experienced receiving counterfeit products or facing difficulties in obtaining refunds or contacting the company.

What Should You Do If You Have Shopped on Rareruby.ru?

Take the following steps if you have made a purchase on Rareruby.ru:

  • Firstly, immediately contact your bank or financial institution if you paid with a credit card or debit card. Request them to cancel the transaction and initiate a refund. Additionally, report Rareruby.ru as a fraudulent site and urge them to block future charges from it.
  • Promptly change your passwords if you have a Rareruby.ru account or use the same password for other online accounts. Consider enabling two-factor authentication to enhance security against hackers attempting to access your accounts and steal personal information.
  • Beware of phishing emails related to your Rareruby.ru order. Treat any emails offering discounts or refunds as phishing attempts. Avoid clicking on suspicious links or downloading attachments that may contain malware. Delete such emails immediately.
  • To prevent malicious ads, Trojans, phishing attempts, and other undesirable content, use a browser-based content blocker like AdGuard. This will complement your antivirus software and provide enhanced protection.
  • If you suspect your device is infected with malware, scan it using Gridinsoft Anti-Malware to ensure your security.

Can I trust customer reviews or testimonials on Rareruby.ru?

No, Rareruby.ru does not have genuine customer feedback or testimonials. The absence of legitimate customer reviews further indicates its untrustworthiness and potentially fraudulent nature.
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About the author

Daniel Zimmerman

I'm Daniel, a seasoned professional deeply passionate about the realm of security and malware defense. With over a decade of experience in the security industry and a background in writing, I am thrilled to share my expertise through this cybersecurity blog.

Throughout my career, I've had the privilege of working on the front lines of cybersecurity, tirelessly combating emerging threats and safeguarding digital environments. This hands-on experience has allowed me to develop a deep understanding of the ever-evolving landscape of malware and cyber-attacks.

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