Ruiruilife.com Fact Check: Legitimate or Shady Scam?

Ruiruilife.com is a scam website that offers to purchase items at exceptionally cheap prices. It may look like a discounter or a reseller of goods from stock liquidation, but it is actually just a ploy to make you think this site is legitimate. After placing an order on this site, you will most likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will demonstrate the red flags regarding the Ruiruilife.com site, the way this fraud operates, and explain how to detect similar scams. This will help you to avoid similar shopping deceptions in upcoming times.

Ruiruilife.com Site – Scam Overview

As I said, Ruiruilife.com may initially look like a authentic discounter or the merchant of stock liquidation items. But a brief analysis shows a troubling amount of red flags that say clearly about this site’s fraudulence. Questionable advertising methods, excessively low prices, lack of customer support and customer testimonials – this site accomplishes the fraud bingo right away.

Ruiruilife.com Scam

By purchasing on websites like Ruiruilife.com, it is doubtful that you will obtain the goods you’ve ordered. More frequently, it results in one of 3 scenarios typical for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to counterfeit items of popular brands, the grade will be inferior, to say the least. Eventually, the site may inform about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a especially common case when ordering from websites that promote baubles, small electronics and stuff the like.

Wrong item. To make the transaction look real, but spend even less money on the actual item, cheats may ship a accidental item they have instead of what you’ve ordered. A worn t-shirt instead of a brand new one, a dented aluminum dish instead of a set of dishes – frauds may turn quite inventive in that case.

Absolutely nothing. This is the most typical situation when ordering from websites like Ruiruilife.com. Fraudsters take your money, promise the delivery, and then simply vanish. As scam websites do not aim to exist for a long time, fraudsters are not wasting time creating even a vague sight of legitimacy.

Ruiruilife.com scam – How does it work?

As any scam, Ruiruilife.com runs a simple and well-proven modus operandi. It commonly consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Scammers post massive amounts of promotions on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say exactly the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users consider ads on the mentioned platforms legitimate, they do not suspect anything at this point. Ads become especially compelling during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they disguise themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once customers are on the website, tricksters do their best to make the customers buy something. Impossibly good deals, additional discounts, free delivery, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.

Payments are done in a strange manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, scammers offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to deceivers, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once crooks get enough money, or – what is more likely – there are enough complaints and user reports about the site being fraudulent, they just vanish. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough individuals know about the deceptive activity, the money flow will dry up, leaving scammers with no motivation to move on. Reporting the scam to the domain hosting helps take the domain down pretty quickly.

Why is Ruiruilife.com a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is untrustworthy without risking your money. Fortunately, rascals do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Scam sites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any reputation with user reviews. Obviously, even legit shopping sites will lack customer reviews when they have just started, as there were not many buyers yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Definitely not generic comments generated by AI

However, once you face unrealistic reviews that have no relation to what the site sells, that’s definitely not a good sign. Any blurred or balderdash reviews that may describe any item sold on the website should be taken with a grain of salt. And well, on scam websites you will get an entire saltcellar. Do not hesitate searching for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% discounts are not trustworthy even during sales events such as the aforementioned Thanksgiving day. In some cases, fraudulent websites have the initial price low without saying anything about discounts, but they will most likely be absurd, like $30 for a bed or $10 for a branded leather bag. Goods may be sold at a low price, but every discount has its sane limits.

3. No customer support.

That factor distinguishes scam websites from the genuine ones, even newly established. When a site is about to defraud the buyers, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the page will have no contact info whatsoever.

Typically for fraudulent sites, the “About us” column is completely empty

When they offer an email, or even a phone number to reach them out, there is a huge possibility that these contacts will be dead silent to your request. This, or you will receive some generic text regardless of your inquiry.

As scoundrels tend to reuse phone numbers and email addresses as “support” contacts, you can search them on Google. When they are mentioned on a completely different website, be sure that this is a blatant scam.

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are plenty of benign services and shops using direct bank transfers, CashApp, Venmo or similar payment systems. All of them though have the same feature I’ve already mentioned above: they do not suppose any refunds. And this is what makes it so attractive to scammers – once you paid for the order, nothing will help you to get the money back.

Some sites may also ask for payments in cryptocurrency, which is even less controllable than aforementioned payment methods. While crypto payments expand their presence slowly, they still remain a beloved bay for different scammers.

5. Items’ images are sourced from another page

As scams most likely don’t have any items, they are not able to shoot unique pictures. Thus their only option is simply to steal these images from other websites. When crooks market identical items on different pages, you can find same images on similarly-designed fraudulent sites. By reverse image searching on Google, you can prove whether the image is unique or not.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

This is the continuation of the stolen images I’ve just described. As rascals may parasite on the same topic again and again, they put the same site design under the new web-address, and voila – a new scam site is ready to rock-n-roll! In some cases, image search on Google advice I’ve mentioned above may lead you to the copy of the original site. It allows you to uncover such scams particularly easy, but scammers who create them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Is your PC infected?

There are cases when Ruiruilife.com website, together with similar scam pages, are promoted by malware. Adware and browser hijackers are malware types that aim specifically at such purposes. If you notice excessive amounts of ads in your web browser, see your search inquiries redirected into an unusual search engine and some random pages open time to time, scan your system with GridinSoft Anti-Malware. This will help you to get rid of annoying promotions and scam sites.

Remove malware with Gridinsoft Anti-Malware

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Frequently Asked Questions about the Ruiruilife.com Scam