Is Embchic.shop Legit or a Scam? What You Need to Know

Embchic.shop is a scam website that offers to buy items at unusually discounted prices. It may appear as a discounter, or as a marketplace for warehouse liquidation items, but it is actually just a ploy to make you think about this site as a legitimate one. After placing an order on this site, you will likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will highlight the concerning indicators regarding the Embchic.shop site, the way this fraud operates, and show how to detect similar scams. This will help you to avoid similar shopping scams in future.

Embchic.shop Site – Scam Overview

As I said, Embchic.shop may initially seem like a legit discounter or the seller of stock liquidation items. But a quick analysis shows a concerning amount of red flags that say clearly about this site’s deception. Unfair advertising methods, excessively low prices, absence of user support and user reviews – this site completes the scam bingo right away.

Embchic.shop Scam

By shopping on pages like Embchic.shop, it is improbable that you will receive the items you’ve ordered. More often, it results in one of 3 instances characteristic for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to counterfeit items of popular brands, the standard will be inferior, to say the least. Eventually, the site may indicate about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a specifically common case when ordering from pages that sell baubles, small electronics and stuff the like.

Wrong item. To make the deal look legit, but spend even less money on the actual item, frauds may ship a incidental item they have instead of your order. An old t-shirt instead of a branded one, a dented aluminum platter instead of a set of dishes – frauds may turn really inventive in that case.

Absolutely nothing. This is the most typical outcome when ordering goods from pages like Embchic.shop. Scams take your money, promise the delivery, and then simply vanish. As scams do not aim to exist for a long time, frauds do not bother themselves with creating even a vague visibility of legitimacy.

Embchic.shop scam – How does it work?

As any scam, Embchic.shop follows a simple and well-proven modus operandi. It commonly consists of 3 stages, with certain deviations from time to time.

Step 1 – Attract the Masses. Frauds post massive amounts of advertisements on online platforms, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as their sites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users regard ads on the mentioned platforms benign, they do not doubt anything at this point. Ads become especially persuasive during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once users are on the website, fraudsters do their best to make the consumers buy something. Mind-boggling deals, additional discounts, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed customers stick to the offers and proceed to paying for the order.

Payments are done in a curious manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, tricksters offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to scammers, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once tricksters get enough money, or – what is more likely – there are enough complaints and user reports regarding the site being fraudulent, they just disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough customers know about the deceptive activity, the profits will dry up, leaving cheats with no motivation to move on. Reporting the scam to the domain hosting helps take the domain down pretty quickly.

Why is Embchic.shop a Scam?

Well, we just talked about the way the hoax site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, scammers do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Hoax sites aim to exist for 1-2 weeks, so there’s no purpose (and way) to make any online reputation with feedback. Obviously, even legit online shopping sites will lack consumer comments shortly after the start, as there were not many consumers yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Definitely not generic comments generated by AI

However, when you face unrealistic reviews that have nothing to do with what the site sells, that’s definitely not a good sign. Any obscure or gibberish reviews that may describe any item sold on the website should be taken with a grain of salt. And well, on scam websites you will get an entire saltcellar. Always search for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% reductions are not trustworthy even during sales events such as the aforementioned Christmas. In some cases, fraudulent sites have the initial price low without saying anything about discounts, but they will most likely be outrageous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold at a low price, but every discount has its sane limits.

3. No customer support.

This is what distinguishes deceptive websites from the genuine ones, even newly established. When a site is about to scam the clients, there’s no need to bother about answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the site will likely have no support contacts at all.

Typically for fraudulent sites, the “About us” column is completely empty

When they offer an email, or even a phone number to contact them, there is a huge chance that these emails and numbers will be unresponsive to your request. This, or they will answer you with generic text regardless of your question.

As scammers tend to reuse numbers and emails for specifying them as “support”, you can search them on Google. When they are mentioned on a totally different site, be sure you are facing a blatant scam.

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are plenty of genuine shops and services using direct bank transfers, CashApp, Venmo or similar payment systems. Each of the latter has the same feature I’ve already mentioned above: these methods do not suppose any refund options. And this is what makes it so attractive to scammers – once you’ve sent the money, there’s no way to get the money back.

Some sites may also ask for payments in crypto, which feature even less control. While cryptocurrency transactions expand their presence slowly, they still remain a beloved bay for different scammers.

5. Items’ images are sourced from another page

As rascals are unlikely to have any items on hand, they cannot shoot unique images. Thus their option is simply to steal these images elsewhere. When scammers offer identical items on different pages, you can find same pics on similarly-looking fraudulent pages. By searching for the image on Google, you can prove the uniqueness of an image.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Rascals do not copy only photos. As rascals may use the same topic again and again, they use the same site design under the new URL, and voila – a new scam site is ready to rock-n-roll! In some cases, reverse image search on Google advice I’ve mentioned above may lead you to the identical copy of the original site. It makes uncovering such frauds pretty easy, but scoundrels who run them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Is your PC infected?

There are situations when Embchic.shop site, along with similar scam sites, are promoted by malware. Adware and browser hijackers are malware types known for such behavior. If you see excessive amounts of ads in your web browser, see your search inquiries going in a different search engine and some random pages open time to time, consider scanning your system with GridinSoft Anti-Malware. This will help you to get rid of annoying promotions and scam sites.

Remove malware with Gridinsoft Anti-Malware

We have also been using this software on our systems ever since, and it has always been successful in detecting viruses. It has blocked the most common adware as shown from our tests with the software, and we assure you that it can remove malware as well as other malware hiding on your computer.

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Frequently Asked Questions about the Embchic.shop Scam