Urbanchicz.com is a fraudulent website that offers to purchase items at extremely low prices. It may appear as a discounter, or as a marketplace for warehouse liquidation items, but it is in fact just a story to make you think this site is legitimate. After ordering goods from this site, you will most likely get nothing at all, or, at best, inferior or counterfeit items.
In this article, I will show the concerning indicators regarding the Urbanchicz.com site, the way this scam operates, and show how to detect similar scams. This will help you to avoid similar shopping frauds in future.
Urbanchicz.com Site – Scam Overview
As I said, Urbanchicz.com may initially seem like a genuine discounter or the merchant of stock liquidation items. But a quick analysis shows a disturbing amount of red flags that say clearly about this site’s fraudulence. Questionable advertising methods, extremely low prices, lack of customer support and user reviews – this site accomplishes the fraud bingo right away.
| Website | Urbanchicz.com |
| Hosting | AS13335 Cloudflare, Inc. United States, San Francisco |
| IP Address | 104.18.14.167 |
| Threat Type | Scam/Fraud |
| Scam Type | Fraudulent/Scam online shop |
By purchasing on websites like Urbanchicz.com, it is doubtful that you will acquire the goods you’ve ordered. More frequently, it results in one of 3 cases common for scam sites.
Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to fraudulent items of popular brands, the standard will be inferior, to say the least. Eventually, the site may notify about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a particularly frequent case when ordering from pages that sell baubles, small electronics and stuff the like.
Wrong item. To make the purchase look more legitimate, but spend even less money on the actual item, frauds may send a incidental item they have instead of what you’ve ordered. An old t-shirt instead of a new one, a dirty aluminum platter instead of a set of dishes – frauds may turn really inventive in that case.
Absolutely nothing. This is the most common scenario when ordering goods from websites like Urbanchicz.com. Fraudsters take your money, promise the delivery, and then just vanish. As scams do not aim to exist for a long time, frauds do not bother themselves with creating even a faint visibility of legitimacy.
Urbanchicz.com scam – How does it work?
As any fraud, Urbanchicz.com runs a simple and well-proven modus operandi. It usually consists of 3 stages, with some slight deviations from time to time.
Step 1 – Attract the Masses. Scammers post massive amounts of promotions on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say exactly the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.
As users consider ads on the mentioned platforms genuine, they do not doubt anything at this point. Ads become especially compelling during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.
Step 2 – Take the Money. Once consumers are on the site, scammers do their best to make the consumers buy something. Mind-boggling deals, additional discounts, free delivery, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.
Payments are done in a strange manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, tricksters offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to fraudsters, “no refunds” is a part of their policy which you agree on upon registration.
Step 3 – Vanish. Once crooks get enough money, or – what is more likely – there are enough grievances and user feedback regarding the site being a scam, they just disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough individuals are aware about the fraudulent activity, the money flow will dry up, leaving fraudsters with no reason to move on. Reporting the scam to the hosting helps take the domain down pretty quickly.
Why is Urbanchicz.com a Scam?
Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, scams do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.
1. Fake or absent reviews
Scam sites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any online reputation with user reviews. Obviously, even legit shopping sites will lack buyer opinions shortly after the start, since there were only a few patrons yet. For that reason, this sign is not stand-alone and requires confirmation by other signs or indicators.
However, once you face unrealistic reviews that have no relation to what the site markets, that’s definitely not a good sign. Any indistinct or drivel reviews that may describe any item sold on the website should be taken with a grain of salt. And well, on dishonest sites you will get an entire saltcellar. Do not hesitate searching for reviews on Google – this may save your money.
2. Unbelievably high discounts/low prices
No merchants will sell goods at loss for themselves. 70%, 80%, 90% markdowns are not trustworthy even during sales events such as the aforementioned Christmas. In some cases, deceptive sites have the initial price low without saying anything about discounts, but they will most likely be absurd, like $30 for a bed or $10 for a branded leather bag. Goods may be sold at a low price, but every sell-off has its rational limits.
3. No customer support.
That factor distinguishes scam sites from the legit ones, even newly established. When a site is about to scam the customers, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page – the page will have no support contacts whatsoever.
When they offer an email, or even a phone to reach them out, there is a great chance that these numbers and emails will be unresponsive to your request. This, or you will receive some generic text regardless of your question.
As scammers often reuse numbers and emails for specifying them as “support”, you can search them on Google. When they appear on a completely different website, be sure you’re facing a blatant scam.
4. Payments via payment systems that does not support refunds
This scam indicator is complementary, as there are a whole lot of legit shops using direct bank transfers, CashApp, Venmo or payment systems like them. Each of the latter has the same feature I’ve already mentioned above: they do not suppose any refunds. And this is what makes it so attractive to scammers – once you paid for the order, there’s no way to get the money back.
Some sites may also ask for payments in crypto, which feature even less control. While crypto transactions expand their presence slowly, they still remain a beloved bay for different rascals.
5. Items’ images are sourced from another page
As scammers most likely don’t have any goods on hand, they cannot shoot unique pics. Thus their option is simply to steal these images from other websites. When scams sell identical items on different pages, you can find such images on similarly-designed scam sites. By searching for the image on Google, you can prove whether the image is unique or not.

Image duplicates on another scam site, as well as on Amazon and Walmart sites
6. Design repeats the one of a different page
Rascals do not stop on stealing pictures. As scammers may use the same topic again and again, they reuse the same site design under the new address, and voila – a new scam site is ready to rock-n-roll! In some cases, reverse image search on Google advice I’ve mentioned above may lead you to the copy of the original site. It makes uncovering such frauds pretty easy, but scoundrels who create them never aim at cautious users.

Example of scam sites that duplicate each others’ design
Frequently Asked Questions about the Urbanchicz.com Scam
- Contact your bank or card provider and ask about chargeback options.
- Save screenshots, receipts, tracking numbers, and emails as evidence.
- Change reused passwords and enable two-factor authentication on important accounts.
- Watch for follow-up phishing emails pretending to offer refunds or delivery updates.




