Ruy-ban.top Review: A Fake Store You Should Avoid

Ruy-ban.top is a scam website that offers to purchase sunglasses at unusually discounted prices. It may look like a discounter or a reseller of goods from stock liquidation, but it is in fact just a narrative to make you think this site is legitimate. After placing an order on this site, you will most likely get nothing at all, or, at best, inferior or counterfeit items.

In this article, I will highlight the warning signs regarding the Ruy-ban.top site, the way this fraud operates, and explain how to detect similar scams. This will help you to avoid similar shopping scams in upcoming times.

Ruy-ban.top Site – Scam Overview

As I said, Ruy-ban.top may initially seem like a authentic discounter or the merchant of stock liquidation items. But a quick analysis shows a disturbing amount of red flags that indicate clearly about this site’s deception. Questionable advertising methods, excessively low prices, lack of user support and customer feedback – this site completes the fraud bingo right away.

Ruy-ban.top Scam

By purchasing on sites like Ruy-ban.top, it is questionable that you will acquire the items you’ve ordered. More typically, it results in one of 3 instances characteristic for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to fake items of popular brands, the characteristic will be inferior, to say the least. Eventually, the site may notify about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a notably frequent case when ordering from sites that offer baubles, small electronics and stuff the like.

Wrong item. To make the deal look legit, but spend even less money on the delivered item, frauds may ship a incidental item they have instead of what you’ve ordered. A worn t-shirt instead of a new one, a dented aluminum dish instead of a set of dishes – frauds may turn really inventive in that case.

Absolutely nothing. This is the most usual case when ordering from websites like Ruy-ban.top. Frauds take your money, promise the delivery, and then simply disappear. As scams do not aim to exist for a long time, rascals do not bother themselves with creating even a faint visibility of legitimacy.

Ruy-ban.top scam – How does it work?

As any scam, Ruy-ban.top runs a simple and well-proven modus operandi. It commonly consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Frauds post massive amounts of promotions on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users regard ads on the mentioned platforms benign, they do not suspect anything at this point. Ads become particularly convincing during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once users are on the website, fraudsters do their best to make the consumers buy something. Mind-boggling deals, additional discounts, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed customers stick to the offers and proceed to paying for the order.

Payments are done in a quirky manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, scammers offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to scammers, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once rascals get enough money, or – what is more likely – there are enough complaints and user feedback about the site being a scam, they just disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough individuals know about the deceptive activity, the profits will dry up, leaving crooks with no reason to move on. Reporting the scam to the hosting helps take the domain down pretty quickly.

Why is Ruy-ban.top a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, fraudsters do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Hoax websites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any reputation with user reviews. Obviously, even benign online shopping sites will lack client testimonials shortly after the start, since there were not many customers yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Definitely not generic comments generated by AI

However, when you face phishy-looking reviews that have nothing to do with what the site offers for sale, that’s definitely not a good sign. Any indistinct or gibberish reviews that may describe any item sold on the website should be taken with a grain of salt. And well, on scam websites you will get an entire saltcellar. Do not hesitate searching for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% discounts are not feasible even during sales events such as the aforementioned Christmas. In some cases, scam sites set the prices low without saying anything about discounts, but they will most likely be outrageous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold for cheap, but every sell-off has its logical limits.

3. No customer support.

This is what distinguishes fraudulent websites from the genuine ones, even newly established. When a site is about to scam the buyers, there’s no need to bother about answering their questions. Check out the “About us” or “Info” page – the site will likely have no support contacts at all.

Typically for fraudulent websites, the “About us” column is completely empty

When they offer an email, or even a phone to contact them, there is a huge chance that these contacts will be unresponsive to your request. This, or you will receive some generic text regardless of your question.

As scammers tend to reuse numbers and emails for specifying them as “support”, you can search them on Google. When they appear on a different site, be sure you are facing a blatant scam.

A chain of scam sites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are a whole lot of trustworthy services using direct bank transfers, CashApp, Venmo or payment systems like them. Each of the latter has the same pitfall I’ve already mentioned above: they do not suppose any refunds. And this is what makes it so attractive to scammers – once you paid for the order, nothing will help you to get the money back.

Some websites may also offer payments in crypto, which is even less controllable than aforementioned payment methods. While crypto transactions expand their presence slowly, they still remain a beloved bay for different frauds.

5. Items’ images are sourced from another page

As scammers are unlikely to have any real items on hand, they are not able to shoot unique images. Thus their option is to steal these images from other sites. When crooks sell identical goods on different websites, you can find such pics on similarly-looking scam sites. By searching for the image on Google, you can prove the uniqueness of an image.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Frauds do not steal only photos. As scammers may use the same topic repeatedly, they use the same site design under the new web-address, and voila – a new scam is ready to rock-n-roll! In some cases, image search on Google advice from the previous paragraph may lead you to the identical copy of the site you’ve started on. It makes uncovering such frauds particularly easy, but criminals who run them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Frequently Asked Questions about the Ruy-ban.top Scam