Purego.shop Scam Store: A Fake The North Face Website

Purego.shop is a fraudulent website that offers to buy clothes from The North Face at unusually discounted prices. This site may look like a discounter or a reseller of goods from stock liquidation, but it is in fact just a story to make you think about this site as a legitimate one. Upon ordering from this site, you will likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will demonstrate the warning signs regarding the Purego.shop site, the way this fraud operates, and teach how to detect similar frauds. This will help you to avoid similar shopping frauds in future.

Purego.shop Site – Scam Overview

As I said, Purego.shop may initially seem like a genuine discounter or the seller of stock liquidation items. But a swift analysis shows a concerning amount of red flags that indicate clearly about this site’s dishonesty. Unfair advertising methods, extremely low prices, lack of customer support and user testimonials – this site fulfills the fraud bingo right away.

Purego.shop Scam

By shopping on sites like Purego.shop, it is doubtful that you will receive the items you’ve ordered. More frequently, it results in one of 3 instances standard for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to fake items of popular brands, the grade will be inferior, to say the least. Eventually, the site may inform about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a particularly common case when ordering from pages that market baubles, small electronics and stuff the like.

Wrong item. To make the deal look real, but spend even less money on the actual item, rascals may ship a incidental item they have on hand instead of your order. A worn t-shirt instead of a branded one, a scratched aluminum plate instead of a set of dishes – scammers may turn rather inventive in that case.

Nothing at all. This is the most common scenario when ordering from websites like Purego.shop. Frauds take your money, promise the delivery, and then merely disappear. As scams are not going to exist for a long time, scammers are not wasting time creating even a slight semblance of legitimacy.

Purego.shop scam – How does it work?

As any scam, Purego.shop follows a simple and well-proven scheme of operations. It usually consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Scammers post huge amounts of advertisements on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users regard ads on the mentioned platforms benign, they do not doubt anything at this point. Ads become especially persuasive during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once customers are on the website, scammers do their best to make the consumers buy something. Impossibly good deals, additional discounts, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.

Payments are done in a quirky manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, tricksters offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to fraudsters, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once scoundrels get enough money, or – what is more likely – there are enough grievances and user reports regarding the site being fraudulent, they simply vanish. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough customers are aware about the dishonest activity, the money flow will dry up, leaving cheats with no reason to move on. Reporting the scam to the hosting speeds up the domain takedown.

Why is Purego.shop a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, fraudsters do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Fraud websites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any reputation with reviews. Obviously, even legit shopping sites will lack consumer comments shortly after the start, as there were not many clients yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Definitely not generic comments generated by AI

However, when you face phishy-looking reviews that have no relation to what the site sells, that’s definitely not a good sign. Any obscure or absurdity reviews that may describe any item sold on the site should be taken with a grain of salt. And well, on deceptive sites you will get an entire saltcellar. Always search for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% markdowns are not viable even during sales events such as the aforementioned Thanksgiving day. In some cases, deceptive websites have the initial price low without saying anything about discounts, but they will most likely be absurd, like $30 for a bed or $10 for a branded leather bag. Goods may be sold at a low price, but every sell-off has its reasonable limits.

3. No customer support.

That factor distinguishes scam websites from the genuine ones, even newly established. When a site is about to scam the customers, there’s no need to bother about answering their questions. Check out the “About us” or “Info” page – the page will most likely have no contact info at all.

Typically for fraudulent websites, the “About us” column is completely empty

When they offer an email, or even a phone to contact them, there is a huge chance that these contacts will be unresponsive to your request. This, or you will receive some generic text regardless of your inquiry.

As frauds often reuse phone numbers and email addresses for specifying them as “support”, you can search them on Google. When they are used on a different website, be sure you are facing a blatant scam.

A chain of scam sites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are a whole lot of legit shops and services using direct bank transfers, CashApp, Venmo or payment systems like them. Each of the latter has the same feature I’ve already mentioned above: they do not suppose any refunds. And this is what attracts scammers – once you paid for the order, there’s no way to get the money back.

Some sites may also ask for payments in cryptocurrency, which is even less controllable than aforementioned payment methods. While cryptocurrency payments expand their presence slowly, they still remain a beloved bay for different fraudsters.

5. Items’ images are sourced from another page

As rascals are unlikely to have any items, they are not able to shoot unique pics. Thus their only option is to hijack these images elsewhere. When scammers offer identical goods on different websites, you can find same pics on similarly-designed scam pages. By reverse image searching on Google, you can prove whether the image is unique or not.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Rascals do not stop on stealing pictures. As scammers may parasite on the same topic again and again, they reuse the same site design under the new address, and voila – a new scam site is ready to rock-n-roll! In some cases, image search advice I’ve mentioned above may lead you to the copy of the original site. It makes uncovering such frauds particularly easy, but scoundrels who create them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Frequently Asked Questions about the Purego.shop Scam