Is Noweplunge.com Legit or a Scam? What You Need to Know

Noweplunge.com is a scam website that offers to purchase jewellers at unusually discounted prices. It may appear as a discounter, or as a marketplace for warehouse liquidation items, but it is in fact just a narrative to make you think about this site as a legitimate one. After ordering from this site, you will likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will demonstrate the warning signs regarding the Noweplunge.com shop, the way this deception operates, and explain how to detect similar scams. This will help you to avoid similar shopping scams in upcoming times.

Noweplunge.com Site – Scam Overview

As I said, Noweplunge.com may initially look like a authentic discounter or the seller of stock liquidation items. But a short analysis shows a troubling amount of red flags that indicate clearly about this site’s deception. Questionable advertising methods, unreasonably low prices, absence of customer support and customer feedback – this site accomplishes the fraud bingo right away.

Noweplunge.com Scam

By purchasing on sites like Noweplunge.com, it is questionable that you will acquire the items you’ve ordered. More often, it results in one of 3 instances common for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to fake items of popular brands, the grade will be inferior, to say the least. Eventually, the site may mention about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a particularly often case when ordering from websites that offer baubles, small electronics and stuff the like.

Wrong item. To make the transaction look real, but spend even less money on the delivered item, cheats may ship a accidental item they have on hand instead of what you’ve ordered. An old t-shirt instead of a branded one, a scratched aluminum dish instead of a set of dishes – scammers may turn rather inventive in that case.

Nothing at all. This is the most usual scenario when ordering items from websites like Noweplunge.com. Frauds take your money, promise the delivery, and then merely disappear. As scams are not going to exist for a long time, rascals are not wasting time creating even a vague visibility of legitimacy.

Noweplunge.com scam – How does it work?

As any scam, Noweplunge.com runs a simple and well-proven modus operandi. It usually consists of 3 stages, with certain deviations from time to time.

Step 1 – Attract the Masses. Frauds post abundant amounts of promotions on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say exactly the same things as their sites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users consider ads on the mentioned platforms legitimate, they do not doubt anything at this point. Ads become especially persuasive during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they disguise themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once users are on the site, deceivers do their best to make the users buy something. Impossibly good deals, additional discount promo codes, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.

Payments are done in a unusual manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, fraudsters offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to fraudsters, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once scoundrels get enough money, or – what is more likely – there are enough grievances and user feedback regarding the site being fraudulent, they just disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough people are aware about the fraudulent activity, the profits will dry up, leaving scammers with no reason to move on. Reporting the scam to the domain hosting helps take the domain down pretty quickly.

Why is Noweplunge.com a Scam?

Well, we just talked about the way the scam site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, rascals do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Scam websites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any online reputation with feedback. Obviously, even benign online shopping sites will lack user feedback when they have just started, as there were not many clients yet. For that reason, this sign is not stand-alone and requires confirmation by other signs or indicators.

Definitely not generic comments generated by AI

However, once you face phishy-looking reviews that have nothing to do with what the site markets, that’s definitely not a good sign. Any unclear or balderdash reviews that may describe any item sold on the site should be taken with a grain of salt. And well, on dishonest websites you will get an entire saltcellar. Always search for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% discounts are not viable even during sales events such as the aforementioned Black Friday. In some cases, fraudulent websites have the initial price low without saying anything about discounts, but they will most likely be ludicrous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold for cheap, but every sell-off has its sane limits.

3. No customer support.

This is what distinguishes scam websites from the benign ones, even newly established. When a site is about to scam the customers, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page – the page will likely have no contact info whatsoever.

Typically for fraudulent sites, the “About us” column is completely empty

When they offer a contact email, or even a phone number to reach them out, there is a huge possibility that these numbers and emails will be unresponsive to your request. This, or you will receive some generic text regardless of your question.

As scoundrels tend to reuse phone numbers and email addresses as “support” contacts, you can search them on Google. When they are used on a different site, be sure that this is a blatant scam.

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is not a guarantee, as there are a lot of trustworthy shops and services using direct bank transfers, CashApp, Venmo or payment systems like them. All of them though have the same pitfall I’ve already mentioned above: they do not suppose any refunds. And this is what makes it so attractive to scammers – once you paid for the order, there’s no way to get the money back.

Some websites may also ask for payments in crypto, which feature even less control. While cryptocurrency transactions expand their presence slowly, they still remain a beloved bay for different fraudsters.

5. Items’ images are sourced from another page

As rascals are unlikely to have any goods, they cannot shoot unique pics. Thus their option is simply to hijack these images from other sites. When fraudsters market the same items on different sites, you can find same pics on similarly-designed scam sites. By reverse image searching on Google, you can prove the uniqueness of an image.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Rascals do not copy only pictures. As rascals may scam people on the same topic again and again, they put the same site design under the new address, and voila – a new scam is ready to rock-n-roll! In some cases, image search on Google advice I’ve mentioned above may lead you to the copy of the original site. It makes uncovering such scams pretty easy, but scammers who run them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Frequently Asked Questions about the Noweplunge.com Scam