Novacon.store Scam Review: Protect Yourself from Online Fraud

Novacon.store is a scam website that offers to buy leather bags at unusually discounted prices. It may look like a discounter or a reseller of goods from stock liquidation, but it is in fact just a story to make you think about this site as a legitimate one. After placing an order on this site, you will likely get nothing at all, or, at best, inferior or counterfeit items.

In this article, I will show the warning signs regarding the Novacon.store site, the way this scam operates, and teach how to detect similar frauds. This will help you to avoid similar shopping deceptions in future.

Novacon.store Site – Scam Overview

As I said, Novacon.store may initially look like a authentic discounter or the merchant of stock liquidation items. But a swift analysis shows a disturbing amount of red flags that indicate clearly about this site’s dishonesty. Unfair advertising methods, unreasonably low prices, absence of user support and customer feedback – this site fulfills the scam bingo right away.

Novacon.store Scam

By shopping on websites like Novacon.store, it is doubtful that you will acquire the items you’ve ordered. More typically, it results in one of 3 situations typical for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to imitation items of popular brands, the standard will be inferior, to say the least. Eventually, the site may mention about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a specifically often case when ordering from websites that offer baubles, small electronics and stuff the like.

Wrong item. To make the trade look more legitimate, but spend even less money on the delivered item, frauds may ship a random item they have on hand instead of what you’ve ordered. A worn t-shirt instead of a branded one, a dirty aluminum plate instead of a set of dishes – frauds may turn really inventive in that case.

Nothing at all. This is the most usual case when ordering from sites like Novacon.store. Scams take your money, promise the delivery, and then just disappear. As scams do not aim to exist for a long time, frauds do not bother themselves with creating even a slight visibility of legitimacy.

Novacon.store scam – How does it work?

As any fraud, Novacon.store follows a simple and well-proven scheme of operations. It commonly consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Frauds post massive amounts of marketing on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as their sites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users consider ads on the mentioned platforms benign, they do not suspect anything at this point. Ads become especially persuasive during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they disguise themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once individuals are on the website, deceivers do their best to make the customers buy something. Mind-boggling deals, additional discount promo codes, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed individuals stick to the offers and proceed to paying for the order.

Payments are done in a peculiar manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, scammers offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to tricksters, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once scoundrels get enough money, or – what is more likely – there are enough grievances and user reports regarding the site being fraudulent, they just vanish. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough customers know about the fraudulent activity, the profits will dry up, leaving scammers with no motivation to move on. Reporting the scam to the hosting helps take the domain down pretty quickly.

Why is Novacon.store a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is fraudulent without risking your money. Fortunately, scams do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Fraud websites aim to exist for 1-2 weeks, so there’s no purpose (and way) to make any reputation with feedback. Obviously, even legit online shopping sites will lack customer reviews when they have just started, since there were only a few customers yet. For that reason, this sign is not stand-alone and requires confirmation by other signs or indicators.

Definitely not generic comments generated by AI

However, when you face phishy-looking reviews that have no relation to what the site offers for sale, that’s definitely not a good sign. Any blurred or balderdash reviews that may describe any item sold on the site should be taken with a grain of salt. And well, on scam websites you will get an entire saltcellar. Do not hesitate searching for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% markdowns are not feasible even during sales events such as the aforementioned Black Friday. In some cases, scam sites set the prices low without saying anything about discounts, but they will most likely be preposterous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold for cheap, but every discount has its sensible limits.

3. No customer support.

This is what distinguishes scam sites from the benign ones, even newly established. When a site is about to scam the customers, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the site will have no contact info whatsoever.

Typically for fraudulent sites, the “About us” column is completely empty

When they offer a contact email, or even a phone to contact them, there is a huge possibility that these contacts will be dead silent to your request. This, or you will receive some generic text regardless of your inquiry.

As scammers often reuse numbers and emails for specifying them as “support”, you can search them on Google. When they are used on a different site, be sure you are facing a blatant scam.

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is complementary, as there are a whole lot of genuine shops and services using direct bank transfers, CashApp, Venmo or payment systems like them. All of them though have the same feature I’ve already mentioned above: these methods do not suppose any refund options. And this is what attracts scammers – once you paid for the order, nothing will help you to get the money back.

Some websites may also ask for payments in cryptocurrency, which is even less controllable than aforementioned payment methods. While crypto payments expand their presence slowly, they still remain a beloved bay for different frauds.

5. Items’ images are sourced from another page

As scammers most likely don’t have any goods, they cannot shoot unique pictures. Thus their option is simply to steal these images from other websites. When scammers market identical goods on different sites, you can find same pics on similarly-looking fraudulent sites. By reverse image searching on Google, you can prove whether the image is unique or not.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

This is the continuation of the stolen images I’ve just described. As scammers may scam people on the same topic again and again, they reuse the same web design under the new URL, and voila – a new scam is ready to rock-n-roll! In some cases, reverse image search on Google advice from the previous paragraph may lead you to the identical copy of the original site. It allows you to uncover such frauds pretty easy, but scoundrels who run them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Frequently Asked Questions about the Novacon.store Scam