Avery-melbourne.com Scam Store: What You Need To Know

Avery-melbourne.com is a deceptive website that offers to purchase clothes at extremely low prices. It may appear as a discounter, or as a marketplace for warehouse liquidation items, but it is in fact just a ploy to make you think this site is legitimate. Upon ordering from this site, you will most likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will highlight the warning signs regarding the Avery-melbourne.com store, the way this scam operates, and show how to detect similar frauds. This will help you to avoid similar shopping scams in future.

Avery-melbourne.com Site – Scam Overview

As I said, Avery-melbourne.com may initially seem like a legit discounter or the merchant of stock liquidation items. But a quick analysis shows a disturbing amount of red flags that say clearly about this site’s dishonesty. Unfair advertising methods, extremely low prices, lack of user support and customer reviews – this site fulfills the fraud bingo right away.

Avery-melbourne.com Scam

By purchasing items on pages like Avery-melbourne.com, it is unlikely that you will acquire the items you’ve ordered. More typically, it results in one of 3 instances characteristic for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to counterfeit items of popular brands, the attribute will be inferior, to say the least. Eventually, the site may notify about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a specifically frequent case when ordering from websites that offer baubles, small electronics and stuff the like.

Wrong item. To make the purchase look legit, but spend even less money on the delivered item, rascals may ship a accidental item they have on hand instead of what you’ve ordered. A worn t-shirt instead of a brand new one, a dirty aluminum platter instead of a set of dishes – scammers may turn quite inventive in that case.

Nothing at all. This is the most common situation when ordering from sites like Avery-melbourne.com. Scams take your money, promise the delivery, and then simply vanish. As scams are not going to exist for a long time, scammers do not bother themselves with creating even a remote sight of legitimacy.

Avery-melbourne.com scam – How does it work?

As any fraud, Avery-melbourne.com runs a simple and well-proven modus operandi. It usually consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Frauds post huge amounts of marketing on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Ads of fraudulent shops posted on different platforms

As users consider ads on the mentioned platforms genuine, they do not suspect anything at this point. Ads become particularly persuasive during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they disguise themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once individuals are on the website, fraudsters do their best to make the consumers buy something. Mind-boggling deals, additional discount promo codes, free shipping, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed users stick to the offers and proceed to paying for the order.

Payments are done in a strange manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, scammers offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to fraudsters, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once tricksters get enough money, or – what is more likely – there are enough complaints and user reports about the site being a scam, they simply disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough customers know about the dishonest activity, the profits will dry up, leaving swindlers with no reason to move on. Reporting the scam to the hosting helps take the domain down pretty quickly.

Why is Avery-melbourne.com a Scam?

Well, we just talked about the way the hoax site operates. Now, let’s see how to understand whether the site is deceptive without risking your money. Fortunately, frauds do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Fraud websites aim to exist for 1-2 weeks, so there’s no purpose (and way) to make any online reputation with reviews. Obviously, even benign online shopping sites will lack client testimonials shortly after the start, since there were not many consumers yet. For that reason, this sign is not stand-alone and requires confirmation by other signs or indicators.

Definitely not generic comments generated by AI

However, once you face phishy-looking reviews that have nothing to do with what the site offers for sale, that’s definitely not a good sign. Any unclear or absurdity reviews that may describe any item sold on the site should be taken with a grain of salt. And well, on scam sites you will get an entire saltcellar. Do not hesitate searching for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% reductions are not feasible even during sales events such as the aforementioned Thanksgiving day. In some cases, dishonest sites have the initial price low without saying anything about discounts, but they will most likely be outrageous, like $30 for a bed or $10 for a branded leather bag. Goods may be sold for cheap, but every sell-off has its reasonable limits.

3. No customer support.

That factor distinguishes fraudulent sites from the benign ones, even newly established. When a site is about to rip off the clients, there’s no need to waste time on answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the page will most likely have no support contacts at all.

Typically for fraudulent sites, the “About us” column is completely empty

When they offer an email, or even a phone number to reach them out, there is a great chance that these emails and numbers will be unresponsive to your request. This, or they will answer you with generic text regardless of your inquiry.

As scoundrels tend to reuse phone numbers and email addresses for specifying them as “support”, you can search them on Google. When they appear on a different website, be sure you are facing a blatant scam.

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is complementary, as there are a lot of genuine shops and services using direct bank transfers, CashApp, Venmo or similar payment systems. All of them though have the same pitfall I’ve already mentioned above: these methods do not suppose any refund options. And this is what makes it so attractive to scammers – once you paid for the order, there’s no way to get the money back.

Some websites may also ask for payments in crypto, which is even less controllable than aforementioned payment methods. While crypto transactions expand their presence slowly, they still remain a beloved bay for different scammers.

5. Items’ images are sourced from another page

As scams most likely don’t have any goods, they are not able to shoot unique pictures. Thus their option is simply to steal these images from other websites. When scams sell the same goods on different sites, you can find such images on similarly-looking fraudulent pages. By reverse image searching on Google, you can prove whether the image is unique or not.

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Scammers do not stop on stealing pics. As rascals may use the same topic repeatedly, they reuse the same site design under the new URL, and voila – a new scam site is ready to rock-n-roll! In some cases, image search on Google advice from the previous paragraph may lead you to the identical copy of the site you’ve started on. It makes uncovering such frauds particularly easy, but scoundrels who create them never aim at cautious users.

Example of scam sites that duplicate each others’ design

Frequently Asked Questions about the Avery-melbourne.com Scam