Lifeshoes.uk Under Investigation – Scam or Legit? Read This

Written by Daniel Zimmerman

Lifeshoes.uk is a scam website that offers to buy shoes at exceptionally cheap prices. It may appear as a discounter, or as a marketplace for warehouse liquidation items, but it is actually just a story to make you think about this site as a legitimate one. After placing an order on this site, you will likely get nothing at all, or, at best, poor-quality or counterfeit items.

In this article, I will highlight the red flags regarding the Lifeshoes.uk store, the way this deception operates, and show how to detect similar scams. This will help you to avoid similar shopping deceptions in future.

Lifeshoes.uk Site – Scam Overview

As I said, Lifeshoes.uk may initially seem like a authentic discounter or the merchant of stock liquidation items. But a short analysis shows a disturbing amount of red flags that say clearly about this site’s fraudulence. Questionable advertising methods, unreasonably low prices, absence of user support and user reviews – this site accomplishes the fraud bingo right away.

WebsiteLifeshoes.uk
HostingAS13335 Cloudflare, Inc.
United States, San Francisco
IP Address104.17.232.29
Threat TypeScam/Fraud
Scam TypeFraudulent/Scam online shop
Lifeshoes.uk Scam

Lifeshoes.uk Scam

By shopping on pages like Lifeshoes.uk, it is uncertain that you will obtain the items you’ve ordered. More typically, it results in one of 3 situations standard for scam sites.

Counterfeit goods. Not the worst option, as you get at least something. But as it usually happens to counterfeit items of popular brands, the attribute will be inferior, to say the least. Eventually, the site may indicate about that somewhere deep in the item description or “about us” page, but users rarely check them thoroughly. This is a especially often case when ordering from sites that offer baubles, small electronics and stuff the like.

Wrong item. To make the transaction look real, but spend even less money on the actual item, rascals may send a accidental item they have on hand instead of what you’ve ordered. An old t-shirt instead of a brand new one, a dented aluminum plate instead of a set of dishes – frauds may turn really inventive in that case.

Nothing at all. This is the most frequent situation when ordering items from websites like Lifeshoes.uk. Frauds take your money, promise the delivery, and then just disappear. As scam sites do not aim to exist for a long time, frauds do not bother themselves with creating even a vague semblance of legitimacy.

Lifeshoes.uk scam – How does it work?

As any scam, Lifeshoes.uk runs a simple and well-proven modus operandi. It usually consists of 3 stages, with some slight deviations from time to time.

Step 1 – Attract the Masses. Scammers post massive amounts of promotions on social media, particularly preferring Facebook, YouTube, Instagram and TikTok. Paid ads say the same things as the websites do: 90% discounts, free delivery around the world, hurry up to get the deal.

Scam ads YouTube Facebook Instagram

Ads of fraudulent shops posted on different platforms

As users regard ads on the mentioned platforms benign, they do not suspect anything at this point. Ads become especially convincing during major events that boost people’s interest in shopping, like Halloween, Black Friday, Christmas, etc. Sometimes, they mask themselves as resellers of the liquidated stock of bankrupt retail companies.

Step 2 – Take the Money. Once consumers are on the site, deceivers do their best to make the users buy something. Impossibly good deals, additional discount promo codes, free delivery, bright and blinking “Order Now” buttons that are just everywhere – they use every single method possible. And this works out – uninformed users stick to the offers and proceed to paying for the order.

Payments are done in a quirky manner. Instead of more classic options for online shopping, like Visa/MasterCard payments or PayPal, scammers offer using direct bank transfers, Venmo or CashApp. Thing is, the latter do not provide any refunds, regardless of the circumstances. Even when you can prove that the transaction went to scammers, “no refunds” is a part of their policy which you agree on upon registration.

Step 3 – Vanish. Once swindlers get enough money, or – what is more likely – there are enough grievances and user reports about the site being fraudulent, they simply disappear. Usually, this happens at around the 2nd or 3rd week of the site activity. Once enough customers are aware about the fraudulent activity, the profits will dry up, leaving fraudsters with no reason to move on. Reporting the scam to the domain hosting helps take the domain down pretty quickly.

Why is Lifeshoes.uk a Scam?

Well, we just talked about the way the fraud site operates. Now, let’s see how to understand whether the site is fraudulent without risking your money. Fortunately, scammers do not bother themselves with creating well-rounded disguises, so the same red flags repeat from one site to another.

1. Fake or absent reviews

Hoax sites aim to exist for 1-2 weeks, so there’s no reason (and way) to make any reputation with user reviews. Obviously, even benign shopping sites will lack user feedback shortly after the start, as there were not many clients yet. For that reason, this sign is not stand-alone and must be confirmed with other signs or indicators.

Scam site fake reviews

Definitely not generic comments generated by AI

However, once you face phishy-looking reviews that have nothing to do with what the site offers for sale, that’s definitely not a good sign. Any blurred or drivel reviews that may describe any item sold on the site should be taken with a grain of salt. And well, on deceptive sites you will get an entire saltcellar. Always search for reviews on Google – this may save your money.

2. Unbelievably high discounts/low prices

No merchants will sell goods at loss for themselves. 70%, 80%, 90% reductions are not trustworthy even during sales events such as the aforementioned Christmas. In some cases, deceptive sites set the prices low without saying anything about discounts, but they will most likely be absurd, like $30 for a bed or $10 for a branded leather bag. Goods may be sold at a low price, but every sell-off has its reasonable limits.

3. No customer support.

That factor distinguishes dishonest websites from the benign ones, even newly established. When a site is about to scam the buyers, there’s no need to bother about answering their questions. Check out the “About us” or “Info” page (if it is present at all) – the site will have no support contacts whatsoever.

About us scam site

Typically for fraudulent websites, the “About us” column is completely empty

When they offer a contact email, or even a phone to reach them out, there is a great possibility that these numbers and emails will be unresponsive to your request. This, or you will receive some generic text regardless of your inquiry.

As scammers often reuse phone numbers and email addresses for specifying them as “support”, you can search them on Google. When they appear on a completely different website, be sure that this is a blatant scam.

Several scams same email

A chain of scam websites that use the same “support email”

4. Payments via payment systems that does not support refunds

This scam indicator is complementary, as there are plenty of trustworthy shops using direct bank transfers, CashApp, Venmo or payment systems like them. All of them though have the same pitfall I’ve already mentioned above: these methods do not suppose any refund options. And this is what attracts scammers – once you’ve sent the money, nothing will help you to get the money back.

Some sites may also ask for payments in crypto, which is even less controllable than aforementioned payment methods. While crypto payments expand their presence slowly, they still remain a beloved bay for different frauds.

5. Items’ images are sourced from another page

As fraudsters are unlikely to have any goods, they cannot create unique pics. Thus their option is to steal these images elsewhere. When frauds market the same goods on different pages, you can find such pics on similarly-designed fraudulent pages. By searching for the image on Google, you can prove the uniqueness of an image.

Copied item images

Image duplicates on another scam site, as well as on Amazon and Walmart sites

6. Design repeats the one of a different page

Frauds do not stop on stealing photos. As scammers may scam people on the same topic again and again, they put the same web design under the new URL, and voila – a new scam is ready to rock-n-roll! In some cases, image search advice I’ve mentioned above may lead you to the identical copy of the site you’ve started on. It allows you to uncover such frauds particularly easy, but crooks who run them never aim at cautious users.

Copied design scams

Example of scam sites that duplicate each others’ design

Is your PC infected?

There are situations when Lifeshoes.uk site, together with similar scam sites, are promoted by malware. Adware and browser hijackers are malware types that aim specifically at such purposes. If you see excessive amounts of ads appearing in your browser, see your search inquiries redirected into a different search engine and some random pages open time to time, scan your system with GridinSoft Anti-Malware. This will help you to get rid of annoying promotions and scam sites.

Remove malware with Gridinsoft Anti-Malware

We have also been using this software on our systems ever since, and it has always been successful in detecting viruses. It has blocked the most common adware as shown from our tests with the software, and we assure you that it can remove malware as well as other malware hiding on your computer.

Gridinsoft Anti-Malware - Main Screen

To use Gridinsoft for remove malicious threats, follow the steps below:

1. Begin by downloading Gridinsoft Anti-Malware, accessible via the blue button below or directly from the official website gridinsoft.com.

2.Once the Gridinsoft setup file (setup-gridinsoft-fix.exe) is downloaded, execute it by clicking on the file.

setup-gridinsoft-fix.exe

3.Follow the installation setup wizard's instructions diligently.

Gridinsoft Setup Wizard

4. Access the "Scan Tab" on the application's start screen and launch a comprehensive "Full Scan" to examine your entire computer. This inclusive scan encompasses the memory, startup items, the registry, services, drivers, and all files, ensuring that it detects malware hidden in all possible locations.

Scan for malware adware

Be patient, as the scan duration depends on the number of files and your computer's hardware capabilities. Use this time to relax or attend to other tasks.

5. Upon completion, Anti-Malware will present a detailed report containing all the detected malicious items and threats on your PC.

The malware was Found

6. Select all the identified items from the report and confidently click the "Clean Now" button. This action will safely remove the malicious files from your computer, transferring them to the secure quarantine zone of the anti-malware program to prevent any further harmful actions.

The malware has been removed

8. If prompted, restart your computer to finalize the full system scan procedure. This step is crucial to ensure thorough removal of any remaining threats. After the restart, Gridinsoft Anti-Malware will open and display a message confirming the completion of the scan.

Remember Gridinsoft offers a 6-day free trial. This means you can take advantage of the trial period at no cost to experience the full benefits of the software and prevent any future malware infections on your system. Embrace this opportunity to fortify your computer's security without any financial commitment.

Frequently Asked Questions about the Lifeshoes.uk Scam

What is Lifeshoes.uk?

Lifeshoes.uk operates as a scam website that pretends to be an online store selling various items at low prices. However, it is involved in fraudulent activities and aims to deceive customers by sending counterfeit or inferior products or not delivering anything at all.

How can I identify if Lifeshoes.uk is a scam?

There are several warning signs to watch out for. First and foremost, Lifeshoes.uk shop recently created its online platform, which is a frequent feature of ephemeral fraud online platforms that quickly vanish. Secondly, the website lacks ways to reach out such as a telephone number, physical address, or real-time chat option, making it difficult to address matters or queries. Third, it provides fake business information, giving no real details about the company behind the online platform. Furthermore, this scam entices buyers with unrealistic rebates and promotions, cutting prices by over 70% or even 90%. Additionally, Lifeshoes.uk plagiarizes content and merchandise visuals from genuine web shops like Alibaba, Amazon, and Aliexpress, demonstrating a absence of unique ideas and credibility. Moreover, despite asserting to offer trendy and fashionable items, the webpage lacks any social media presence or links to social media platforms. Lastly, authentic customer feedback is completely absent, with reports of delayed or absent deliveries, poor customer service, faulty or wrong products, refund difficulties, and unauthorized charges on credit cards.

Is Lifeshoes.uk a legitimate and reliable website?

No, it is not a legitimate or reliable website. The aforementioned red flags indicate that it lacks credibility and has been reported as a scam site. Customers have experienced receiving counterfeit products or facing difficulties in obtaining refunds or contacting the company.

What Should You Do If You Have Shopped on Lifeshoes.uk?

Take the following steps if you have made a purchase on Lifeshoes.uk:

  • Firstly, immediately contact your bank or financial institution if you paid with a credit card or debit card. Request them to cancel the transaction and initiate a refund. Additionally, report Lifeshoes.uk as a fraudulent site and urge them to block future charges from it.
  • Promptly change your passwords if you have a Lifeshoes.uk account or use the same password for other online accounts. Consider enabling two-factor authentication to enhance security against hackers attempting to access your accounts and steal personal information.
  • Beware of phishing emails related to your Lifeshoes.uk order. Treat any emails offering discounts or refunds as phishing attempts. Avoid clicking on suspicious links or downloading attachments that may contain malware. Delete such emails immediately.
  • To prevent malicious ads, Trojans, phishing attempts, and other undesirable content, use a browser-based content blocker like AdGuard. This will complement your antivirus software and provide enhanced protection.
  • If you suspect your device is infected with malware, scan it using Gridinsoft Anti-Malware to ensure your security.

Can I trust customer reviews or testimonials on Lifeshoes.uk?

No, Lifeshoes.uk does not have genuine customer feedback or testimonials. The absence of legitimate customer reviews further indicates its untrustworthiness and potentially fraudulent nature.
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About the author

Daniel Zimmerman

I'm Daniel, a seasoned professional deeply passionate about the realm of security and malware defense. With over a decade of experience in the security industry and a background in writing, I am thrilled to share my expertise through this cybersecurity blog.

Throughout my career, I've had the privilege of working on the front lines of cybersecurity, tirelessly combating emerging threats and safeguarding digital environments. This hands-on experience has allowed me to develop a deep understanding of the ever-evolving landscape of malware and cyber-attacks.

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